Rapid Response Research Panels
Rapid Response provides a real-time “pulse” with a panel of managed care experts to obtain critical information for brand decision making and pipeline strategy. Rapid Response is an insights service that enables subscribers to cost-effectively respond to any research needs.
Our service delivers immediate answers to support informed decisions that have to be made in a hurry. Together with the client, we prepare a focused set of questions and gather responses from our panel of managed care experts within our RIN database, then quickly gather and analyze the responses. Within 7-10 days, you’ll get an in-person presentation of a cogent report detailing the answers and, especially, the “so what”.
Clients subscribe to our Rapid Response Research Panels when they need immediate insights to:
- Understand the reimbursement environment
- Predict how new clinical information will change the current reimbursement environment
- Gain a first mover advantage when responding to market events
- Evaluate an in-licensing or acquisition deal
- Test pricing and competitive response scenarios
- Refine market messaging and positioning
Benefits of Rapid Response Research Subscription are:
- Ability to promptly access the payers for both quantitative and qualitative information for your products of interest
- Gain insights to meet immediate needs and timelines
- Quickly translate market insights into actionable results
Our clients utilize Rapid Response in the following key areas:
- Value Prop Testing
- Licensing Opportunities
- Pricing and Contracting
- Hypothesis Testing
- Competitive Intelligence
- Landscape Assessment
- Health Economic & Outcomes Research
- Clinical Trial Design
- Treatment Guidelines
- Comparative Effectiveness
- Messaging & Positioning
- Scenario Planning
- Customer Segmentation
- Launch Planning